Sowden: The SoftBrew Coffee Revolution

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A designer of considerable experience and prestige, George Sowden began his career studying architecture at Glousceteshire College of Art in the 1960s before his passion for design led him to travel to Milan under the tutelage of his mentor, the Italian architect Ettore Sottsass, the so-called 'Godfather of Italian Cool'. Setting up his studio, SowdenDesign in 1981, he went on to work with many of the world's leading home wares brands, winning the coveted Italian design award Compasso d'Oro in 2001.


Sowden's latest venture looks at turning the laborious business of making perfect coffee at home into a simple and satisfying exercise. On a visit to a factory in China, Sowden was impressed by the skill and dedication of the workers there, utilising their expertise to create the specially designed components that go into making the Sowden SoftBrew coffee pot so unique! Based on 'cupping', the infusion method used by expert taster to determine the quality of the world's most premium coffees, the Sowden SoftBrew imbues your cup with a remarkable amount of flavour and depth that is unimaginable with conventional coffee brewing techniques. At the heart of the SoftBrew's porcelain construction is a stainless steel filter that is covered in minute perforations a mere 150 microns in size, making it the finest commercially available filter in the world. Simply add your desired amount of ground coffee beans into the filter, top with boiling water and leave to brew for at least four minutes. The resulting coffee is free of bitter sediment and releases the real, subtle flavour of the beans chosen. Or for a delicious cold coffee, top your SoftBrew with cold water and leave to stand in the fridge overnight. The long infusion time will give your cold brew a richness and depth of flavour that would be simply unachievable by any other means!







To find out more about the exceptional Sowden SoftBrew system, head on over to our website and browse the full range.

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